For years you’ve been drinking the same flavors of protein—relying heavily on chocolate and vanilla. Fruity protein flavors? They’ve been inconsistent, hard to drink regularly, and if we are being honest—just bad. Until now that is. There is a new sheriff in town—clear whey protein.

Clear Protein - What It Is

Clear whey protein is a relatively new form of whey. Unlike the milky texture of traditional whey protein—clear whey is light and refreshing when treated correctly. Clear whey is typically made from whey protein isolate that has undergone an acidification and purification process to lower its pH value and viscosity.

What does this do? This creates a more neutral-tasting base allowing for whey to be flavored differently than before. This results in a light and refreshing beverage when mixed with water. Click here to dive more into the science behind clear whey protein.

Clear Whey vs Tradition Whey Protein

1. Appearance: What will stand out to consumers initially is the difference in appearance. While traditional whey protein shakes are opaque and creamy, clear whey may be transparent or the color may match the flavor of the product.
2. Digestibility: Clear whey may be easier to digest compared to traditional whey protein powders. This will vary between users, but the filtration process used to create clear whey protein removed much of the lactose and fat present in traditional whey protein isolates. Clear protein may be more suitable for those with lactose sensitivities.
3. Flavor: While traditional whey proteins have been limited to chocolate and vanilla flavors, with a handful of less than satisfactory flavors—clear protein has changed the game. Products like Oath Clear Protein come in flavors like Coco Razz, Frosty Lemonade, and more. Not only are these flavors light and refreshing, but they’re delicious.

Benefits of Clear Protein

1. Light and Refreshing: Other forms of protein might be heavy and thick. Clear protein is a light and refreshing option that can be drank anytime and anywhere.
2. Low Calorie and Low Carb: Being whey protein isolate—clear protein is low calorie and low carb.
3. Convenience: Clear whey protein powders mix easily with water, making them convenient to prepare and consume on the go. Take your BlenderBottle Brand shaker cup and you’re good to go.
4. Versatility: Fruit protein flavors that were unavailable before can now be produced and produced well. Not only is clear protein high-quality, it is also delicious.

If you haven’t tried clear protein yet, now is the time. Find a high-quality clear protein product and let us know what you think.